OFF THE baT

When MTV2 partnered up with MLB to create Off The Bat, the idea was to show how baseball and pop culture collide in a way that was funny and cool.

We wanted to create something that popped on social media and in public spaces where people couldn't necessarily hear the spot. We also realized that footage and legal clearances might be hard to come by. With that in mind, we came up with this graphic teaser and created a new musical twist on the classic and catchy ballpark tune.

And yes, I still hear all of the electronic noises in my head whenever I hear the original song played at a ballgame.